Sapphire Valley Case Study
• We took the club with the highest Member NPS score we’ve ever surveyed and ran linear regressions on their discrete, member-by-member F&B Variables against F&B Overall Satisfaction. • Like the large dataset, Food Quality showed the strongest linear relationship, with all variables being significant towards F&B Overall Satisfaction. • Surprisingly, Overall Service was low, illustrating differences can exist by club and membership. • Running all variables in a multivariable regression on F&B Satisfaction yielded and R Squared of .82, with only Food Quality, Menu Variety and Menu Rotation being significant
F&B Variable Food Quality Menu Variety
Correlation Coeff.
R Squared P-Value Member Responses
0.894 0.784 0.766 0.764 0.626 0.477 0.444 0.327
0.8
<.001 <.001 <.001 <.001 <.001 <.001 <.001 <.001
350 348 348 339 319 343 351 345
0.614 0.586 0.584 0.392 0.228 0.197 0.107
Value for my Dollar
Menu Rotation
Healthy/Dietary Options
Hours of Operation
Overall Service
Dining Room Ambiance
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